The holidays are just around the corner, and our calendar is filling up accordingly with social engagements.

But we’re excited about another kind of “social” this year, too — and we’ve got a couple of social media-focused events to point you to in the coming weeks.

Content Rules “virtual launch” and Boston launch party

Content Rules is a brand new book by our friends C.C. Chapman and Ann Handley (of MarketingProfs fame), and Sametz Blackstone is proud to be sponsoring their launch party on December 10th. It’s a sold-out event, and for good reason: Ann and C.C. both possess a deep understanding of what it takes to create compelling, engaging content — content that communicates clearly, targets the right audiences, and accomplishes goals. We’re hoping the book sells out, too (well, they could just print more… but still!)

You can head to their website, their Facebook page or their Twitter stream to be a part of their ongoing virtual launch — and make sure you pick up a copy!

Congratulations to both of you — and thanks for creating a fantastic resource for content creators everywhere!

Awareness Networks Webinar: “A Scientific Approach to Social Media”

Our own Tamsen McMahon will be presenting a webinar entitled “A Scientific Approach to Social Media” in partnership with our friends at Awareness Networks on December 16th — just a couple weeks away! Join Tamsen as she details a foolproof framework for approaching any social media project that will produce documentable, repeatable, and tangible results. In this webinar, you’ll discover how to get your personal or organizational digital presence started on the right foot — or make the one you have now more effective.

And if you’re on Twitter while you’re tuned in, use the hashtag #awarenessinc to take part in discussion and commentary around the webinar. We’ll be sure to keep an eye out for your thoughts!

If you’re checking out any of these events or are planning to attend, too, drop us a note in the comments.